Sucede que la empresa china Giordon lleva años usando el logotipo del IMSS. Cuando se le cuestionó al respecto, su gerencia respondió lo siguiente:
Many thanks for inform us immediately about such embarrassing conflict! We really feel sorry about this! We are an electronic product manufacturer established in year 1994, 2years after our establishment we invited an advertising company to design a logo for us, which should be related to our brand name EAGLE, an image of power and capability for our car alarm system. Then this logo was born and registered as our sole company logo till now. We were not notified even when we did registration in China and over 10 countries worldwide that this logo has been occupied. Our managing board would not choose this logo if know this logo is in use already. We admit we lack ability in our logo identification. We must say thanks to all of you for your soonest information, especial Jaime who is the first one we receive message from on Jan.24 morning. From that moment, we tried to contact with that advertising company, unfortunately we were confirmed that company stopped running for years. We couldn't question them what's the matter with this logo. But for sure, we, Giordon, never intend to use same logo as others, it's no good to our business. In the past 8years we spend a lot of time and cost in building our company image with this logo. We won't waste like this if we have been knowing the fact. As a capable manufacturer, we pay close attention to our image as much as our product quality. We feel sorry that such unexpected coincidence actually happened to us! What we can do now is to hold any of our products with this logo from Mexican market. Although we will lose a lot from this action, we still have great willingness to protect IMSS's copyright in Mexico. We guarantee this! Best regards, Huifang Chen General Manager Zhongshan Giordon Audio & Alarm Equipment Co., Ltd.Por otro lado, en México, en la sección nacional del diario Reforma se publicó esto:
Piratean en China logo del IMSS (Nota publicada el 26 de enero) El águila que cobija a una mujer amamantando a un niño y que por seis décadas ha representado al Instituto Mexicano del Seguro Social (IMSS) ha caído en las garras del dragón chino. La empresa Giordon Audio Alarm Equipment, que comercializa sistemas de seguridad para automóviles, con oficinas en China, utiliza desde hace por lo menos dos años un logotipo idéntico al del IMSS, y junto al nombre de la empresa incluye la “R” de marca registrada. Un vocero de la dirección de comunicación social del Seguro Social dijo desconocer el uso que la empresa asiática hace del logotipo. Señaló que la idea del identificativo fue de Ignacio García Téllez, director del IMSS en 1944 y del caricaturista Salvador Zapata Agüero, quien creó la imagen. La abogada especialista en propiedad intelectual, Adriana Ibarra, señaló que la historia del Seguro Social garantiza la originalidad de su logo y las leyes internacionales lo consideran un emblema de Estado, cuya propiedad intelectual debe respetarse. “En caso de que esta compañía hubiera registrado el logotipo como propio, el Gobierno mexicano puede pedir que se le retire este registro, amparado (el IMSS) en el Convenio de París”, expresó.
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